Dear Old Spice guy, what should a man wear after he’s used Old Spice?
Look at your man. Now back to me. Now back at your man. Now back to me. Sadly, he isn’t me. But if he stopped using lady-scented body wash and switched to Old Spice, he could smell like he’s me.
As cliche as this term has become, the “latest internet phenomenon” is Isaiah Mustafa (what an awesome name), aka the Old Spice Guy. The “man your man could smell like.” He’s been super active on the interwebs lately, answering fans’ questions on his Twitter and Facebook page and through YouTube video responses. It’s not just the responses themselves that have landed him on Ellen and The Early Show, it’s the colossal amount of responses, to power players like Gizmodo and everyday users. I stopped counting after 100..uploaded in the past 24 hours. He even frequents Reddit, my constant hideout.
As a men’s style blogger, it’s my sworn responsibility to monitor stylish men. And since he’s receiving so much attention, Mustafa must be analyzed. Is he a man your man could dress like?
You’re probably already aware that many scenes from the commercials take place on a beach. This is the ending shot from “Did You Know.” Like the end of “The Man Your Man Could Smell Like,” Mustafa’s wearing white chinos, rolled halfway up his leg. It’s good that Old Spice is paying attention to the rolled pants trend. It’s especially fitting since he’s on the beach. And, you know, riding a horse. White pants are terribly difficult to keep clean, but someone who can swan dive off a waterfall into a hot tub probably doesn’t have that problem. Plus he’s got sock-less leather loafers, probably Sperrys.

This next two pictures are from “Questions.” As he changes out of a towel and balances on a rolling log in the middle of a river in front of a gorgeous mountain range, Mustafa’s khaki shorts and belt reflect the ruggedness of his surroundings.
Speaking of rugged, in this shot, Mustafa prepares to ride off on his motorcycle into the wilderness, wearing nothing but well-fitted jeans and what appear to be leather boots. He shrugs off any hint of goggles, gloves, or other accessories women wear when riding motorcycles.
Regardless of his environment, Mustafa never sacrifices practicality for the raw strength of the no-shirt look. Bravo, “Old Spice Guy.” Or should I say, the man your man could dress like?
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